Your Real Estate Website Template Or Custom Solution?
By Michael Alves, Sat Dec 10th

Online marketing for Professional Realtors Building your RealEstate website with template or, custom solution.

Online marketing for Realtors involves the application of manydifferent online tools. As a professional Realtor, the decisionas to which of these tools is best for you can be somewhatconfusing. Here is a break down and brief explanation of some ofthe many options available to realtors in this modern age.

First you need a website. Your Real Estate website introducesyou to you customers and establishes you as a professional inyour field. Your website should be attractive, informative andeasy for your potential customers to navigate. There are anendless number of people and companies online that can build awebsite for you. However, I would suggest you have your siteconstructed by an individual or company that specializes inbuilding Real Estate websites. Next you have to decide if a"template" website is right for you or, should you look for a"custom built" solution. There are several online companies thathave excellent, Real Estate templates available. They have thelook and feel of a professionally designed site and include allthe bells and whistles. Included in many of these templates areMLS or IDX capabilities, dream home finders, featured listings,pages as well as mortgage calculators, dynamic mapping toavailable listings, contact us, and about us pages and much more.

A custom designed website is also a very real option. There areweb developers out there who concentrate on Real Estate sites.There is a greater amount of flexibility to a custom designedsite. Custom designers utilize the most cutting edgetechnologies available, such as flash, slide shows, dissolvingtext, mouse rollovers, virtual tours, and more. A custom Realestate website is a thing of beauty and can give you a trulyunique online

presence.

There are two other factors you should give a great deal ofthought and consideration to when making your decision. There isthe cost involved, but equally as important is how much controlyou want to have over your site after it is finished. Down theroad you will inevitably want to make changes to your site. Youneed to consider how this will be done.

There is an excellent template driven, Real Estate websitecompany online that I would highly recommend. To begin with youcan get a Free website to work on and customer support while youare learning is 100% Free. They have over sixty custom builttemplates available and you can change your template anytime youlike, on the fly. There is no software to download, you simplygo online, log in and work on your site. When you decide topublish your new website, you can have your completed websitelive and on the internet for less than twenty dollars per month.This solution allows you to have complete control over yourwebsite and at a cost per month that is less than the cost oftaking the kids to McDonalds for lunch. A custom solution willmost likely cost, anywhere between nineteen hundred and thirtyfive hundred dollars. The expense can be well worth it, as theyare one of a kind, and unique to you and the professional imagethat you want to present. However, You will have to contact yourwebmaster when you want to make any changes. There is usually anexpense involved. I have only been able to find one company thatoffers a completely custom solution, and gives you completecontrol of your website after it is completed, and has 100% Freecustomer support for as long as you own your site.

About the author:Mike Alves is the Owner of http://www.Marketing4Leads.com Myonly business is marketing realtor websites. I create, publishand manage pay per click campaigns on Google full time, for realestate agents all over the U.S. I can start sending new realestate customers to your website in 48 hours.